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Atlanta opening blows expectations away |
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Sunday, 23 October 2005 |
Atlanta opening blows expectations away!
The grand opening of the Atlanta sales office and Tahitian Noni Café has been beyond anything we have ever seen! I arrived on Wednesday afternoon to a frenzy of activity in the Tahitian Noni Café™. People were everywhere hanging signs and making the final decorating touches. The air was, in a word, electric! I have never felt such excitement and anticipation amongst the staff. And amongst our distributors…I will get to that in a minute!
This facility is exquisite! It is beyond anything I could have imagined. The sales office store is breathtaking with the new hand-carved display shelves and tables. TAHITIAN NONI® products fill the shelves, their beautiful packaging prominently displayed and shouting out our brand, our logo, our message and our passion. Distributors were speechless as they came in; so was all of the interested public that dropped in for a look while waiting for their tables at Copeland’s Cheesecake Bistro, California Pizza Kitchen, or after shopping or banking at Old Navy, Washington Mutual, Regal 20 Theaters, Cingular Cellular and many others. Our exposure here is incredible!
Now, speaking of exposure, as I came out of my hotel room this morning I was greeted with the usual newspaper, but this one was different. Wrapping my paper, and 1,500,000 other copies of the Atlanta Journal-Constitution, was a huge ad for the grand opening of Atlantic Station. On page eight, inside the front cover of the second section of the wrap, was a full-color, full-page ad for the Tahitian Noni Café! I’ve included a copy of the ad at the end of this message.
In addition to the ad, our master chef, Tatsuya Miyazaki, did a 10-minute interview this morning on a local Atlanta television station. He talked about the Tahitian Noni Café concept, TAHITIAN NONI products, and much more. We literally reached millions of people in the Atlanta area today!
Now, let me say one word about our distributors. They are so excited! When we arrived this morning at 6:30 a.m. to put the finishing touches on the office and make sure everything was ready for the opening at 10 a.m., the street was lined with Mercedes Benz’s, BMW’s, tricked out SUV’s and one very exotic Lamborghini (which belongs to one of our Triple Diamond Black Pearls from Atlanta). Almost all of these cars had TAHITIAN NONI™ magnets and advertising on the sides. I wouldn’t believe it if I hadn’t seen it myself, and you should have seen the people that were gathering around and lining up. By 9:30 a.m. there were over 800 people outside! When Southeast regional sales manager Dan Hillstrom told the Atlantic Station management that he expected over 1,500 people to come through the office on opening day, and some 5,000+ during the three days of the grand opening, they laughed it off as a salesman’s exaggeration. It was no exaggeration – we will easily surpass those numbers!
I have never seen such dedication, such excitement, such a feeling of team and unity. Truly we are REDEFINING network marketing yet again. And don’t forget, we have Dallas next week, New York early next year, and D.C., Chicago and many other locations through 2006 and 2007. What a concept! What a company! What a ride!
Scott C. FlorenceRegional General Manager, North America
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